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Electronic Commerce
Essential Materials
Outline
Introduction
e-Business models
How to
Build an e-Commerce site
Attract and keep customers
Get Paid
Manage the e-commerce business
Secure the site
e-Business Implementations
Application Service Provider (ASP)
Questions?
What exactly is e-Commerce?
What is B2B e-Commerce?
Can I start my own e-Commerce site?
How do I accept payments by credit card?
How do I get customers to visit my site?
Do I have to accept credit cards?
How to succeed in e-Commerce?
Any more questions about e-Commerce?
Introduction
What is e-Commerce?
Electronic Commerce (EC) or e-Business
Buying and Selling goods or services on the Internet (WW)
What is the latest development? M-Commerce?
What is ASP?
Application Service Provider
Also means Active Server Page (HTML)
A company offers individuals or enterprises to host their applications or services on this ASP company. (low budgets for small companies, outsourcing for large companies)
The importance
Terminology
Dedicated line A point-to-point, hard wire connection between two service locations.
Leased line A telecommunications line dedicated to a particular customer along predetermined routers.
Outsourcing The transfer of components or large segments of an internal IT infrastructure, staff, processes or applications to an external resource such as Application service provider (ASP).
e-Business solutions
e-Business Models
Storefront model
Auction model
Portal Model
Dynamic Pricing Models
B2B Exchanges
B2B Service Providers
e-Learning
Storefront Model
The storefront model combines transaction processing, security, online payment which allows merchants to sell their products to the customers on the Web.
Many famous storefront model companies are Business-to-Consumer (B2C) companies.
more.com
Health and beauty products
ticketmaster.com
Sell tickets
Storefront Model
Allow companies to conduct business 24-by-7 (all-day, everyday).
One of the most commonly used model is shopping cart
An order-processing technology that allows user to accumulate the shopping list and continue shopping.
Supported by product catalog, merchant server and database technology.
amazon.com
icare.com.hk
Shopping Cart Example
Shopping Cart Sotware
http://poorrichardfreeinfo/shop.htm
Storefront Model
Another model is online shopping mall which provides a wide selection of products and services.
Customers can purchase items from many stores in a single transaction.
Offer speed and add convenience
mall.com
shopnow.com
e-buy.com.hk
Shopping Mall Example
Auction Model
Internet User can login to the online auction sites, either bidder or seller.
Sellers post their items and wait for the buyers to bid.
Auction sites get commission on every successful auction.
E.g. most profitable: ebay.com
HK: auction.timway.com
http://hk.auctions.yahoo
Reverse Auction model
Allow buyer to set the price, epurchasingagent.com
Auction Model Example
Portal Model
Allow visitors to find everything within the website.
Horizontal Portal
Wide-ranged of topics
E.g. google.com, yahoo.com
Vertical Portal
Offer specific information on a single area of interest.
E.g. webmd.com (medical information)
Dynamic Pricing Model
Name-your-price Business Model
Customers choose their price for the products or services (priceline.com).
Comparison Pricing Model
Customers poll some merchants and find the lowest prices (bottomdollar.com)
Demand-Sensitive Pricing Model
Enables customers to get better services and prices. (mobshop.com)
Bartering Model
Exchange items (ubarter.com)
Pricing model example
B2B Exchanges
Define as buying, selling, partnering, bartering or trading conducted between two or more business (B2B).
Goldman Sachs has estimated that B2B will generate $1.5 trillion in revenues by 2004.
Allow Business to buy, sell, auction, barter and distribute products and services.
Examples:
ework.com (Exchange employee)
itoi.com (Industry to Industry)
biz2biz.com (Business to Business)
icgcommerce.com, tradeaccess.com

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SUBMITTED BY DIVYA JAIN V
GYAN GANGA INSTITUTE OF TECHNOLOGY & SCIENCES SEMINAR ON E-COMMERCE SEM,
ELECTRONIC COMMERCE
Electronic commerce, commonly known as e-commerce or eCommerce, consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks. The amount of trade conducted electronically has grown extraordinarily since the spread of the Internet. A wide variety of commerce is conducted in this way, spurring and drawing on innovations in electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. Modern electronic commerce typically uses the World Wide Web at least at some point in the transaction's lifecycle, although it can encompass a wider range of technologies such as e-mail as well.

History
Timeline 1990-2003
Business Applications
1.E-mail and messaging 2.Documents, spreadsheets, database 3.Accounting and finance systems 4.Orders and shipment information 5.Enterprise and client information reporting 6.Domestic and international payment systems
Government Regulations
Forms
Contemporary electronic commerce involves everything from ordering "digital" content for immediate online consumption, to ordering conventional goods and services, to "meta" services to facilitate other types of electonric commerce.
Taxation

1. Being able to conduct business 24 x 7 x 365 2. Access the global marketplace 3. Speed 4. Market space 5. Opportunity to reduce costs 6. Computer platform-independent 7. Efficient applications development environment 8. Allowing customer self service and 'customer outsourcing'
Disadvantages
1. Time for delivery of physical products 2. Physical product, supplier & delivery uncertainty 3. Perishable goods 4. Limited and selected sensory information 5. Returning goods
THANKS

E-commerce is the application of information technology to support business processes and the exchange of goods and services. E-cash came into being when people began to think that if we can store, forward and manipulate information, why can't we do the same with money. Both blanks and post offices centralise distribution, information and credibility. E-money makes it possible to decentralise these functions.

Electronic data interchange, which is the subset of e-com, is a set of data definitions that permits business forms to be exchanged electronically. The different payment schemes E-cash, Net-cash and PayMe system and also smart card technology is also. The foundation of all requirements for commerce over the world wide web is secured system of payment so various security measures are adopted over the Internet.
E-commerce represents a market worth potentiality hundreds of billions of dollars in just a few years to come. So it provides enormous opportunities for business. It is expected that in near future, electronic transaction will be as popular, if not more that the credit card purchases today.

Business is about information. It is about the right people having the right information at the right time. Exchanging the information efficiently and accurately will determine the success of the business.
There are three phases of implementation of E-Commerce.

" Replace manual and paper-based operations with electronic alternatives
" Rethink and simplify the information flows
" Use the information flows in new and dynamic ways

Simply replacing the existing paper-based system will reap new benefits. It may reduce administrative costs and improve the level of accuracy in exchanging data, but it does not address doing business efficiently. E-Commerce application can help to reshape the ways to do business

In an effort to further the development of e-commerce, the federal Electronic Signatures Act (2000) established uniform national standards for determining the circumstances under which contracts and notifications in electronic form are legally valid. Legal standards were also specified regarding the use of an electronic signature ("an electronic sound, symbol, or process, attached to or logically associated with a contract or other record and executed or adopted by a person with the intent to sign the record"), but the law did not specify technological standards for implementing the act. The act gave electronic signatures a legal standing similar to that of paper signatures, allowing contracts and other agreements, such as those establishing a loan or brokerage account, to be signed on line.

Once consumers' worries eased about on-line credit card purchases, e-commerce grew rapidly in the late 1990s. In 1998 on-line retail ("e-tail") sales were $7.2 billion, double the amount in 1997. On-line retail ordering represented 15% of nonstore sales (which included catalogs, television sales, and direct sales) in 1998, but this constituted only 1% of total retail revenues that year. Books are the most popular on-line product order-with over half of Web shoppers ordering books (one on-line bookseller, Amazon.com, which started in 1995, had revenues of $610 million in 1998)-followed by software, audio compact discs, and personal computers. Other on-line commerce includes trading of stocks, purchases of airline tickets and groceries, and participation in auctions.

Electronic commerce, commonly known as (electronic marketing) e-commerce or eCommerce, consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks.consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks. is online commerce verses real-world commerce. E-commerce includes retail shopping, banking, stocks and bonds trading, auctions, real estate transactions, airline booking, movie rentals nearly anything you can imagine in the real world.

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