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Kurkure is a brand of corn puffs, developed and produced by PepsiCo India, the Indian division of PepsiCo.[1] Named after the Hindi word for "crunchy", the snack was developed entirely in India. It was launched in 1999 and has its automated plants at Channo (Punjab), Kolkata, Assam and Pune,Krisnagiri(Tamil Nadu),Haryana and Telangana.
Ingredients
Kurkure is made from rice meal,edible vegetable oil,corn meal,gram meal,spices,condiments,salt,sugar,citric acid,tartaric acid and milk solids.
Also,it contains flavour(natural and nature identical flavouring substances)
Flavours
Kurkure is available in the following flavours:
Masala Munch (spicy)
Green Chutney
Chilli Chatka
Tamatar Hyderabadi Style
Malabar Masala Style
Masala Twists (Solid Masti)
Desi Beats
Naughty Tomatoes
Puffcorn (Yummy Cheese)
Monster Paws
Hyderabadi Hungama
Zig Zag
Puff Corn
Corn Cups
Solid Masti
Monster Smilees
Butter Masti
Marketing
In 2004, Indian actor-celebrity Juhi Chawla was featured in advertisements for Kurkure. In 2012, Parineeti Chopra , Kunal Kapoor, Boman Irani, Ramya Krishnan, Farida Jalal, and Shivansh started to advertise Kurkure.[4]
It was also launched in Pakistan in 2007, where it is manufactured by, Pepsico Pakistan, the local division of PepsiCo. In November 2006, Frito-Lay announced plans to release Kurkure to American markets sometime in 2007. This decision was made after analysts showed increasing interest in Indian spices in the USA.[citation needed] Also the introduction in other markets with a non-resident Indian population such as the UK.As of 2013, KurKure is available in Western Canada. As of 2010, KurKure is available in Eastern Canada.
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Junk Food consumption is increasingly becoming very common especially in teenagers and children and it is leading to an epidemic which is now labelled as JUNK FOOD SYNDROME.
It is very dreadful disease which leads to ealy onset diabetes.
,hypertension,behavioural problems,addiction etc
Preservatives and monosturated fatty acids in these foods lead to many metabolic disorders.
Excessive intake has shown to have chemical changes in brain similar to what is seen in drug abusers!!
Overall junk food are habitforming and lead to obesity and malnourisment.These food items also cause constipation,urinary problems,renal stones and inflammation of intestine.
One should avoid junk food intake at any cost..atleast dont make it a habit.
There should be warning on packaging regarding the side effects and we should try to convince people about untoward effects of junk food.
Kurkure is a brand of corn puffs, developed and produced by PepsiCo India, the Indian division of PepsiCo.[1] Named after the Hindi word for "crunchy", the snack was developed entirely in India. It was launched in 1999 and has its automated plants at Channo (Punjab), Kolkata, Assam and Pune,Krisnagiri(Tamil Nadu),Haryana and Telangana.
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Kurkure is made from rice meal,edible vegetable oil,corn meal,gram meal,spices,condiments,salt,sugar,citric acid,tartaric acid and milk solids. Kurkure is a brand of corn puffs, developed and produced by PepsiCo India, the Indian division of PepsiCo.[1] Named after the Hindi word for "crunchy", the snack was developed entirely in India.
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Hi am Pinesh i would like to get details on advantages and disadvantages of kurkure ppt ..My Daughter Prakshi said advantages and disadvantages of kurkure ppt will be available here a.i need help on ..etc
