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Swami Vivekananda Contributor Personality Program
Gujarat Technological University is introducing the subject Swami Vivekananda Contributor
Personality Development Program in Bachelor of Engineering, Diploma Engineering, Bachelor
of Pharmacy and Master of Computer Application. The subject will be taught by the faculty of
English. The list of institutes is given below for the participation in this workshop.

Background

As you might be aware, in the last few years, the Gujarat Technological University has taken up
a number of initiatives to si ....etc

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Personality and Consumer Behavior



Personality reflects individual differences
- No two individuals are exactly alike, Ex-Some are high risk taker and some are low risk taker

Personality is consistent and enduring,
Ex-an individual showing an outgoing, happy-go-lucky personality of himself is likely continue to behave in the same way to a new event or stimuli

Freudian Theory

Id

Warehouse of primitive or instinctual needs for which individual seeks immediate ....etc

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to get information about the topicconsumer behaviour while purchasing mobile phones full report refer the page link bellow

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How does toyota personalize its cars and trucks to meet individual consumer needs ....etc

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I want to full content of project report on consumer behaviour on shampoo.Please can u mail that in my [email protected]

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Determinants of Competitiveness of the Indian Auto Industry
Foreword
Though not to the same extent as the telecom sector, the automobile and auto-component
industry has also emerged as one of the recent success stories. As in all other countries,
the Indian automobile industry is one of the key drivers of industrial growth and
employment which will further gain in importance in the coming years. Its recent record
of rapid output growth, productivity improvements and expanding share in global
markets has perhaps not been so ....etc

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Personal Determinants of Consumer Behavior



Needs and Motives
Need: an imbalance between a consumer s actual and desired states
Motives: inner states that direct a person toward the goal of satisfying a felt need
Perceptions: the meaning that a person attributes to incoming stimuli gathered through the five senses sight, hearing, touch, taste, and smell.
Perceptual screens: the filtering processes through which all inputs must pass

Subliminal Perception: subconscious receipt of infor ....etc

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Plz send me the ppt on consumer buying behavior for laptops
....etc

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