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We started out in 1982 in Gurgaon, Haryana. Little did the then quiet suburb of New Delhi know, that it was going to become the epicenter of the automobile revolution in India. The year marked the birth of the Maruti Suzuki factory. India turned out 40,000 cars every year. The new Maruti Suzuki 800 hit the streets to begin a whole new chapter in the Indian automobile industry.
We set out with an obsession for customer delight, one that was unheard in the corridors of automobile manufacturers then. It was about a commitment to create value throu ....etc

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Market Segmentation for AC s & Soft drinks
Market
A place where goods are offered for selling and buying.
Segmentation
Divided into or made up into parts which something can be divided. (In general).
Dividing mass customers into a group of customers who share a similar set of needs and wants.
Market Segmentation
Based on descriptive characteristics
Geographic
Demographic
Psychographic
Behavioral
Geographic
The study of the earth and its features and of the distribution of life ....etc

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